Their Request

Fashion Week in New York is always Super Exciting! But what's even more exciting is working on Artistic projects like this 360 Video Booth with 3-Colored Shadow Lighting Effect that we produced for Saks 5th Ave! Saks was hosting an in-store Fashion Week Event and wanted to offer a Show-Stopping Experience for their Fashion-Forward crowd.  The combination of a 360 Photo Booth with this type of specialized lighting was no easy task, but we jumped at the opportunity to show & prove!

Our Solution

In collaboration with one of our favorite production company's De-Yan, we worked together to execute this Activation Flawlessly!  Their team of professional Abstract Lighting Experts and our team of Professional Photographers and Videographers came up with a unique way to cast crisp and vibrant colored shadows of quests while they were posing & rotating on our 360 Turntable!   All Eyes were on our 360 Booth Activation through out the evening!   Event guests and our client alike where Blown Away with the imagery and quality of our 360 Videos which guests were INSTANTLY able to View, Email & Share to their favorite social media pages!  

The Results

  • Hundreds of 360 Videos Captured
  • 2,000+ Social Shares
  • 1 Million + Social Impressions
  • Enhanced In-Store Experience
  • Helped to Highlight NYFW
  • Very Happy Client